Brand Bias

Aaron Wells
4 min readJul 19, 2021
Photo by Dhiva Krishna on Unsplash

Am I brand biased? Nooo!, I’m FUNCTIONAL biased. I like stuff that works. When I recommend or favor a brand, it’s because they tend to offer good quality and prices. When a company stops offering that combination, I look elsewhere.
Many people have intense brand bias regarding certain types of products. I’m going to discuss with you HOW this bias starts, and what it can do to you. Old reputation is a massive cause. When a company starts, it may create excellent…

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Aaron Wells
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Entrepreneur, advanced thinker. Determined to work for myself, single, and hard headed. Should you wish to contact me aaron@effectiveshit.org